Ambassadors aims to distribute the benefits of liquid staking among emerging economies.
Meta Pool’s Ambassador program is our way to stay connected with the different regions around the world where we have users. Our Ambassadors are passionate and influential individuals who engage with their audience to increase awareness, generate interest, and drive sales or other desired outcomes.
Be our eyes and ears in their regions, showing us how to better connect with their local communities.
Build a global presence for Meta Pool and its products.
Make Meta Pool’s community grow by inviting people from their regions.
Help us keep the interaction up with the community. Especially, but not only in their regions.
Answer questions from the community and get feedback from them.
Spread the voice about our products and their updates.
Help us organize events that facilitate onboarding new users and potentially help us increase the TVL for Meta Pool.
To be an ambassador for Meta Pool is necessary:
Passion for DeFi: We need you to be enthusiastic, to really believe in what we are building. We know that’s the only way to make your efforts more authentic and effective.
A good understanding of our target audience: We work with emerging markets and with DeFi enthusiasts and we need you to be one of those and perfectly understand those kind of profiles.
Strong communication skills: You will be talking a lot about us, so we need you to have excellent communication skills. You should be able to articulate their thoughts clearly, engage with their audience effectively, and create compelling content.
Social media presence: Everything happens online, so it would be better if you have a good social media presence in order to have a good reach and potential impact.
Authenticity and trustworthiness:Trust is everything in this field. You should have a track record of providing honest opinions and recommendations, because that will enhance the credibility you build not only for you but also for our brand.
Professionalism and reliability: You should be punctual, responsive, and committed to fulfilling all of your responsibilities.
Ethical conduct:You should uphold a positive online reputation and refrain from engaging in any behavior that could negatively impact our community.
Metrics we will observe:
Reach: Measure the number of people your ambassadors are able to reach through their promotional activities. This can include social media followers, website visitors, or event attendees.
Impressions: Track the number of times your brand or product is exposed to the audience through the ambassador's content. This can be measured through social media impressions, website page views, or video views.
Engagement: Assess the level of interaction and engagement generated by the ambassador's content. This can include likes, comments, shares, retweets, or any other form of user engagement on social media platforms or other channels.
Referral Traffic: Monitor the amount of traffic driven to your website or specific landing pages by the ambassador's promotion. Use tracking links or UTM parameters to attribute the traffic accurately to their efforts.
Content Creation: Evaluate the quantity and quality of content generated by the ambassadors. This can include blog posts, social media posts, videos, or any other form of content that educates the audience about your brand or product.
Conversion Rate: Measure the percentage of engaged users who take a desired action, such as signing up for a newsletter, requesting a demo, or making a purchase. This metric helps assess the effectiveness of the ambassador program in driving product engagement.
Feedback and Surveys: Gather feedback from the ambassador team and the audience to understand their perception of the brand, product, and educational content. Surveys or qualitative feedback can provide valuable insights into the program's impact.
By tracking these metrics, we assess the effectiveness of your ambassador program in achieving its objectives and make data-driven decisions to optimize its performance.